Why Trust Matters When Choosing a Web Designer (And How to Spot It)
If you've ever hired someone to build or redesign your website, you'll know it's not just about getting a pretty homepage. It's about trust.
As a Dublin-based web designer, the majority of my work comes through word of mouth - clients referring me to friends, colleagues, and other businesses. Why? Because trust, reliability, and client satisfaction aren't just buzzwords in my work - they're the foundation.
Why Trust Should Be Non-Negotiable in Web Design
When you hire a web designer, you're handing over the keys to how your brand looks and feels online. That’s a big deal. Your website is often the first impression your customers will have of your business. If that impression doesn’t feel right, isn’t intuitive, or doesn't reflect who you are - it can cost you potential leads and long-term customers.
According to a 2024 study by Stanford University, 75% of users judge a company’s credibility based on its website design. That means the design choices you make are directly influencing your reputation.
A trustworthy web designer takes time to understand your business. They’re not just there to "build a website" - they’re there to craft something that actually works for you. That means clear communication, hitting deadlines, staying within scope, and being there when questions or changes pop up.
The Role of Reviews and Referrals
Most of my clients found me because someone else recommended me, or they read my Google reviews and saw a pattern: clear communication, quality work, and happy clients.
Referrals and reviews are powerful because they come from real people who’ve been through the process. They’ve already done the “is this person trustworthy?” thinking for you.
If you’re choosing a web designer, don’t ignore the reviews. Dig into them. Ask to speak to previous clients if you want to go deeper. A good designer will have nothing to hide and plenty to share.
Want to get a sense of what great client service in web design looks like? Check out this article from Clutch.co on how to choose a web design company - it outlines what to ask, what to look for, and how to avoid common pitfalls.
What Client Satisfaction Really Means
For me, client satisfaction doesn’t just mean delivering a project that looks good. It means:
The client feels heard and understood.
The process was smooth, stress-free, and collaborative.
The final website supports the client’s business goals.
The client is proud to share their site - and confident recommending me.
According to HubSpot's 2023 Web Design Stats, a positive website experience increases the likelihood of a user returning by 88%. That means satisfaction isn’t just about you - it’s about how your customers feel too.
Those are the results I aim for with every project, and they’re the reason why most of my work continues to come from referrals.
Final Thoughts
Web design is more than pixels and platforms. It’s a relationship built on trust. When you choose a designer who prioritises your satisfaction and stands by their work, you’re not just getting a better website - you’re getting peace of mind.
So whether you're launching something new or refreshing something old, make sure you work with someone who takes your business seriously. Trust matters - and your website deserves it.
Derek O’Brien
Owner/Web Designer Get Going Design